Marketing Your Site - Getting Traffic

There are lots of ways to drive website traffic to your website and not all of them involve the Internet. Lots of people overlook the obvious when they think about generating traffic to their site.

Search Engines

Nettix can advise you on how to make the most of your site design and content to help with search engines. Google is perhaps the most important search engine on the planet, at the moment, and making your site "Google friendly" is vitally important to the success of your site. Generate traffic from Google and you'll be the road to success. Site optimisation is key to success.

Portal Sites & Directories

Portal sites and web directories offer another route for potential customers to find their way to your site. Directories that specialise in your indstry will be an effective marketing tool.

Reciprocal Links

Trading links with your industry partners (not your competitors) will make a big difference to your traffic levels, and will help with your Google listing. Your link popularity will make a big impact on your listing success.

In the Real World

But don't forget all the other non-virtual ways to advertise your site.

• Add your website address to every email you send out.
• Advertise the website on your premises, on your vehicles, on your stationery. If it can be seen print your web address on it.
• Advertise in your local media and trade media, make sure that all your traditional advertising clearly advertises your website

Email Newsletters

Targeted email marketing is a big growth area and you need to make sure that you use your website to capture the email addresses of your potential and past customers. Having an email newsletter that gets delivered directly to their email inbox will put your company top of their list.

Nettix can advise you so that you don't fall foul of the law on spam email and we can help with the production of the content for the newsletters and arrange the distribution for you.

Call Nettix on 01462 700122 or